Who doesn’t enjoy a tasty, sweet treat? But let’s be honest—finding one that’s actually healthy and still tastes amazing is tough.
That’s exactly what Kimy’s Doatnut aims to solve. This low-calorie, gluten-free donut is crafted with clean, nourishing ingredients like sweet potatoes and freshly milled oats.
It’s the perfect feel-good snack that doesn’t sacrifice flavor.
In Shark Tank Season 16 Episode 3, Kimberly Aguirre pitched her business: Doatnut – Health-focused, Clean-label Snack.
Did Doatnut get a deal on Shark Tank? Or, What happened to Doatnut after Shark Tank?
Let’s jump into our Doatnut Shark Tank Update and pitch recap to find it out…
If you’re short on time, here’s a quick overview of what happened to Doatnut after Shark Tank.
Kimy stepped into the Shark Tank during Season 16 Episode 3 to present her business, Doatnut. She initially asked for $100,000 in exchange for 10% equity. After delivering her pitch, she landed a deal with Mark Cuban and Lori Greiner, who offered $200,000 for 30% equity.
As for the latest Doatnut Shark Tank update, the company has boosted customer engagement by introducing a loyalty rewards program. They’ve also grown their role as a military vendor, now serving Camp Pendleton and deepening their connection to the community.
Table of Contents
Doatnut Shark Tank Deal
| Shark | Result |
| Lori Greiner & Mark Cuban | Offered $200,000 for 30% equity (Accepted) |
| Kendra Scott | No Offer |
| Kevin O’Leary | No Offer |
| Mark Cuban | No Offer |
Doatnut Overview
Doatnut is the brainchild of Kimy, a passionate food entrepreneur on a mission to turn indulgent treats into something healthier and more wholesome.
Launched in 2021, the brand focuses on creating low-calorie, gluten-free donuts made from real ingredients like sweet potatoes, freshly milled oats, and monk fruit.
Each Doatnut is crafted to deliver maximum flavor without added sugar, dairy, or guilt—making it a favorite for those who want to snack smart without compromising on taste.
The company operates out of Kimy’s charming “Little Pink Store” in California, where freshness is the main focus.
What sets Doatnut apart is its handmade approach and commitment to clean ingredients.
From daily oat milling to a growing lineup of seasonal flavors, Doatnut is more than just a better-for-you snack—it’s a feel-good brand with heart and hustle behind every bite.
Doatnut On Shark Tank Season 16
| Entrepreneur | Kimberly ‘Kimy’ Aguirre |
| Business Type | Health-focused, Clean-label Snack |
| Ask | $100,000 for 10% equity |
| Result | $200,000 for 30% equity |
| Sharks | Lori Greiner & Mark Cuban |
Doatnut Shark Tank Pitch Recap
Kimy walked into Shark Tank Season 16 stage with one goal: to prove that indulgence doesn’t have to mean unhealthy.
Her brand, Doatnut, is a fresh spin on traditional donuts. Each one is made from ingredients like oats, sweet potatoes, egg whites, and monk fruit. That’s right—no added sugar, no dairy, no gluten. Just pure goodness.
The sharks were curious from the get-go. After all, “healthy” and “donut” don’t usually go in the same sentence. But Kimy brought the flavor, and the sharks were all ears after their first bite.
She explained that each Doatnut contains less than one gram of natural sugar and just 90 calories. Sounds like a dream, right?
But delicious donuts aside, the sharks wanted numbers—and that’s where things got a little bumpy.
Crunching the Numbers – The Deal or No Deal Moment
So, how much does it cost to make a Doatnut? Just $0.70 to $0.80. And Kimy sells them at $3.50 each.
Not bad margins, right?…
Kevin O’Leary thought she could go even higher—like $4.99. That’s some serious profit potential!
But then came the real talk. Kimy had made $350,000 in total sales since launching in 2021, but only $50,000 of that was from the most recent year. Combine that with $70,000 in debt, and some of the sharks started to sweat a bit.
Did Doatnut Get A Deal On Shark Tank?
One by one, sharks dropped out. Kevin liked the product but said the business model wasn’t strong enough. Daymond John passed too, saying it wasn’t his area of expertise.
Even guest shark Kendra Scott admired Kimy’s passion but didn’t feel comfortable investing in a market she wasn’t familiar with.
Just when it looked like the deal was dead—bam! Mark Cuban and Lori Greiner jumped in with a joint offer:
150,000 for 30% equity.
Kimy countered with 20%, but the sharks returned with a better offer: $200,000 for 30%, with a promise to help her pay off that pesky $70,000 debt.
Kimy finally accepted the deal on the spot.
Doatnut Shark Tank Update
So, did the deal actually close? While some Shark Tank deals fall through post-show, it looks like this one went full steam ahead.
Since her episode aired, the Doatnut update after Shark Tank has been all over social media.
Kimy introduced a rewards program to thank her growing base of loyal customers—yep, you now earn points with every sweet purchase.
Plus, she landed a spot as a vendor for Camp Pendleton, a major Marine Corps base in California. That’s a huge win in terms of exposure and trust.
They’re still baking fresh donuts daily and offering cool seasonal flavors. Whether you’re a classic vanilla fan or you’re ready to try something a little bolder, Doatnut keeps things fresh (literally and figuratively).
Doatnuts After Shark Tank – A Boost in Buzz and Branding
Thanks to the Shark Tank Doatnut feature, the brand’s media presence has exploded. Right after the show aired, Kimy and her pink-boxed treats were featured on KUSI Morning News and CBS 8 Morning News, spreading the word about her better-for-you donuts.
The donuts now go for $4.50 each, or you can grab a box—6 for $30, 8 for $35, or 12 for $49. Want to gift someone (or yourself)? Add a cute pink gift bag for just $3 more. It’s Instagram-worthy, to say the least.
This rise in visibility has created some real momentum. The Doatnut update after Shark Tank shows a clear spike in online interest, especially on platforms like Twitter, Instagram, and Reddit. People are not only talking about the taste—they’re cheering for Kimy’s passion and hustle.
Shark Tank Doatnuts Donuts – More Than Just a Trend
So, is Doatnut just a passing fad? Not at all.
What sets Doatnut apart is the founder’s commitment to quality. Kimy still mills her oats fresh each day. This keeps the oils intact and adds a rich, nutty flavor that customers say reminds them of “brown butter.”
It’s that little touch of homemade charm that’s hard to replicate.
And guess what? People are loving it. Reviews mention everything from the moist texture to the lightly sweet taste and the fact that it doesn’t “feel” like a diet food.
That’s the secret sauce—Doatnuts taste like real indulgence without the side of regret.
Whether you’re gluten-free, low-sugar, or just looking to snack smarter, Doatnut fits into your lifestyle without compromise.
Shark Tank Doatnut Donuts Episode – Challenges and Lessons Learned
Of course, it hasn’t all been sugar and sprinkles. Scaling a handmade, perishable product isn’t easy. Kimy has had to navigate rising ingredient costs, increased demand, and maintaining consistency as the brand grows.
But one thing’s clear in every Doatnut Shark Tank Update we’ve come across—Kimy is learning fast and adapting. From refining packaging to testing shipping logistics for wider delivery, she’s got her eyes on sustainable growth.
She’s also had to balance being a small business owner, marketer, baker, and visionary all at once. But with Lori and Mark in her corner now, that burden is a little lighter.
Doatnut Business Breakdown – Revenue, Reach, and Future Plans
Let’s talk numbers again. While exact revenue since the show hasn’t been officially released, the Doatnut after Shark Tank update suggests a notable increase in both online and offline sales. The brand is reportedly shipping out more orders than ever and sees frequent repeat customers.
The pricing adjustment (suggested by Kevin) helped increase profits without turning off buyers. And with growing interest from boutique grocers and health food stores, retail expansion could be just around the corner.
Kimy is also planning to launch new flavors and limited-edition seasonal boxes. Think cinnamon pumpkin in the fall or peppermint cacao in winter—yum!
Doatnut Reviews: What Customers Are Saying?
Customer feedback on Doatnut has been overwhelmingly positive since the brand’s appearance on Shark Tank.
Many fans love that these donuts offer a sweet, satisfying flavor without the sugar crash or heavy feeling that comes with traditional desserts.
Health-conscious snackers rave about the soft texture, subtle sweetness, and how it doesn’t “taste healthy”—in the best way possible.
Social media platforms like Instagram and Reddit are buzzing with positive reviews. Shoppers often post unboxing videos of their pink Doatnut bags, and some even call it the “best guilt-free donut ever.”
A few have mentioned that they enjoy them even more after chilling them in the fridge—turns out, they make a great cold snack too!
Overall, the Doatnut reviews highlight not just the flavor, but the care and freshness packed into every bite.
What’s Next for Doatnut Donuts?
With the sharks behind her, Kimy is looking to expand operations, increase production capacity, and get Doatnuts into more hands—and mouths! She’s also working on improving the online ordering experience and exploring nationwide shipping options.
Another exciting bit? Rumor has it she’s experimenting with Doatnut holes and possibly even a protein-packed Doatnut aimed at the fitness crowd. The potential is huge, and the health-snack market is only growing.
The energy behind this brand is infectious, and Kimy’s personality shines through in everything from the packaging to her social media posts. No doubt the next Doatnut update will have even more good news to share.
Doatnut Donuts Shark Tank Season 16 Episode 3
FAQs On Doatnut Donuts Update Shark Tank Season 16
Who Owns Doatnut?
Doatnut is wholly owned by Kimberly J. “Kimy” Aguirre through her company Kimy Gets Skinny, LLC. She founded Doatnut in Oceanside, California in 2021–22 and remains the sole owner and driving force behind the brand.
Did Doatnut Get A Deal On Shark Tank?
Yes — Doatnut got a deal on Shark Tank!
Kimy accepted a $200,000 investment from Mark Cuban and Lori Greiner in exchange for 30% equity, with the added assurance of help in paying off her $70,000 debt.
What Makes Doatnuts Different From Regular Donuts?
Doatnuts are made with clean, wholesome ingredients like sweet potatoes and freshly milled oats, making them gluten-free, dairy-free, and low in calories.
Unlike regular donuts, they contain no added sugar and just 90 calories per serving—so you get the indulgence without the guilt.
Is Doatnut Still In Business?
Yes — Doatnut is still very much in business. Since its Shark Tank appearance, the company has grown steadily, paid off its $70,000 debt, and expanded its reach through e‑commerce, retail orders, and vendor partnerships like the military base at Camp Pendleton.
Where To Buy Doatnut?
You can buy Doatnuts online directly through their official website — where they ship fresh donuts nationwide and offer gift box options. They also serve customers in person at their charming “Little Pink Store” in California, and they’ve expanded into being a vendor at Camp Pendleton military base.
Are There Different Flavors Of Doatnuts?
Yes, Doatnut offers a variety of flavors, including both regular favorites and rotating seasonal options. Kimy keeps things exciting by introducing limited-time flavors throughout the year. This way, there’s always something new for customers to try!
What Were The Product Pitches In Shark Tank Season 16 Episode 3?
In Season 16, Episode 3 of Shark Tank, viewers saw pitches from four brands: Yardsale (magnetic ski poles), Kobee’s Co. (handmade all‑natural lip balms), Sugardoh (at‑home sugar‑based hair removal sweetener), and Doatnut (low‑sugar, gluten‑ and dairy‑free sweet potato “donuts”). The episode premiered on November 1, 2024, and featured Kendra Scott as the guest Shark.
Final Thoughts: Doatnut Update After Shark Tank
Honestly? Yes. Doatnut is a refreshing example of a small brand with big heart—and an even bigger mission.
It’s more than just another health snack; it’s a labor of love. The sharks may have been skeptical at first, but now it’s clear: Kimy and her Doatnuts are here to stay.
Whether you’ve been following the brand since the pitch or just found it thanks to the buzz around the Doatnuts Shark Tank Update, now’s the time to try it. You just might find your new favorite treat—one that doesn’t wreck your diet.
If you’ve been waiting to see how the Doatnut Shark Tank story unfolds, keep watching this space.
We’ll be keeping up with every sweet twist in this entrepreneurial journey.
Also, you can find more updates from Shark Tank Season 16 Episode 3 by clicking the links below:
Before heading out, explore our detailed roundup of all the products and business updates from Shark Tank Season 16.