Have you ever craved sushi but worried about mercury, parasites, or microplastics lurking in raw fish? That’s the exact problem Zoya Biglary and Alix Traeger wanted to solve when they created Finneato Fysh Foods.
Their innovative, plant-based seafood alternative offers the taste and texture of raw fish without any of the health risks.
In this Fysh Foods Shark Tank Update, we’ll dive deep into their pitch, the deal they secured, and how the company is doing now.
This episode of Shark Tank Season 16 had viewers buzzing, and for good reason.
A vegan fish alternative with the potential to shake up the seafood industry? That’s the kind of big idea that makes Shark Tank so addictive.
Let’s reel in all the details in our Fysh Foods Update after Shark Tank…
If you’re short on time, here’s a quick overview of what happened to Fysh Foods after Shark Tank.
Zoya and Alix stepped into Shark Tank Season 16 to pitch their plant-based raw fish brand, Finneato Fysh Foods, asking for $150,000 in exchange for 10% equity. Their presentation impressed the sharks, leading to a deal with guest shark Daniel Lubetzky for $150,000 at 30% equity.
As for a Finneato Fysh Foods update, the brand used the show’s exposure to boost engagement, strengthen brand recognition, and drive up direct-to-consumer sales.
Table of Contents
Finneato Fysh Foods Shark Tank Deal
| Shark | Result |
| Daniel Lubetzky | Offered $150,000 for 30% equity (Accepted) |
| Mark Cuban | No Offer |
| Robert Herjavec | No Offer |
| Kevin O’Leary | No Offer |
| Lori Greiner | No Offer |
What Is Finneato Fysh Foods?
When Zoya and Alix walked into the Tank, they weren’t just pitching a product—they were pitching a mission. Finneato Fysh Foods aims to create a sustainable, plant-based seafood option that’s safer, more affordable, and better for the planet.
Their flagship product is a raw vegan “fish” fillet made from organic root vegetables, sea algae, and fermented ingredients. It’s designed to mimic the delicate taste and buttery texture of raw tuna, making it perfect for sushi, poke bowls, and ceviche.
This isn’t just a substitute; it’s a reimagining of what seafood can be.
Finneato Fysh Foods Founders
Behind every great idea are passionate people, and Zoya and Alix are no exception. Zoya’s background in food innovation and Alix’s experience in content creation and social media made them a powerful duo in the Tank.
Their mission goes beyond profits. They want to make plant-based seafood mainstream and accessible. Their focus on sustainability, safety, and taste shows they’re not just filling a gap in the market—they’re creating an entirely new category.
That vision is at the heart of this Fysh Foods Update.
Shark Tank Fysh Foods Pitch Recap
Zoya and Alix came to Shark Tank seeking $150,000 to scale their B2B operation. Their goal was simple: increase production and expand their network of food service providers in Los Angeles.
With a wholesale price of $10–$13 per pound and production costs as low as $4, their margins impressed the Sharks.
The Sharks were curious about the product, and tasting it sparked plenty of conversation. Kevin O’Leary thought Zoya should focus on a direct-to-consumer strategy, given her 3 million social media followers.
Robert Herjavec liked the product but felt the sales volume—around $50,000 at the time—was too low. One by one, the Sharks bowed out, leaving the founders wondering if they’d leave empty-handed.
Did Fysh Foods Get a Deal on Shark Tank?
Just when it seemed like the dream was slipping away, guest Shark Daniel Lubetzky made an offer. He proposed $150,000 for 40% equity.
Zoya negotiated fiercely, countering back and forth until they agreed on $150,000 for 30% equity. That deal became a pivotal moment in the Fysh Foods Shark Tank Pitch.
Daniel’s expertise in scaling food brands could be exactly what Fysh Foods needs to swim with the big fish in the plant-based market.
The question is: how has the business performed since that deal?
Fysh Foods Shark Tank Update
In our Fysh Foods Update after Shark Tank, the company has been making waves. Since the episode aired, Fysh Foods has expanded its product line and strengthened its branding around sustainable seafood alternatives.
They’ve also leaned heavily into social media marketing. Sharing recipes, customer testimonials, and behind-the-scenes content has helped them build a loyal community.
At the same time, Cinemaholic highlighted the brand in an article that explored its unique take on plant-based seafood.
Their plant-based spicy tuna, one of their most popular products, is now available for purchase directly on their website. That’s a big shift toward the D2C market Kevin O’Leary mentioned during the pitch.
Fysh Foods Products
The hero product is the raw vegan “fish” fillet, but Fysh Foods is already exploring other options. From plant-based spicy tuna to potential salmon alternatives, their R&D pipeline looks promising.
What makes these products stand out is their ingredient list: organic root vegetables, sea algae, and fermented elements that give their “fish” an authentic ocean flavor without harming marine ecosystems.
And the best part? You can enjoy sushi without worrying about mercury or parasites. That’s a win for everyone.
Fysh Foods Review: What Customers Are Saying?
When it comes to taste and texture, Fysh Foods has earned rave reviews from customers and food critics alike.
Many people say the plant-based “fish” nails the delicate, buttery flavor of raw tuna without the usual worries of mercury or microplastics. Sushi lovers especially appreciate how well it works in poke bowls and ceviche, giving them a guilt-free, safe alternative to raw seafood.
Beyond flavor, the brand gets high marks for its mission and ingredients. Using organic root vegetables, sea algae, and fermented components, Fysh Foods delivers a sustainable product that’s both healthy and environmentally friendly.
Reviews often highlight how it appeals to vegans, pregnant women, and anyone avoiding raw fish while still craving that authentic seafood experience.
Fysh Foods: Where To Buy?
Finding Fysh Foods is easier than you might think. After their appearance on Shark Tank, the company started offering its flagship plant-based spicy tuna directly through their official website. This allows customers across the U.S. to order online and enjoy sushi-grade vegan “fish” right at home.
For restaurants and food service providers, Fysh Foods continues to focus on its B2B model, supplying frozen fillets to select partners, especially in Los Angeles. As part of the Fysh Foods Update after Shark Tank, the founders have hinted at expanding into retail stores soon, so keep an eye out for their products hitting grocery shelves near you.
Fysh Foods Update 2025
So, how is the company doing financially? While exact numbers post-Shark Tank haven’t been disclosed, our Fysh Foods Update shows strong signs of growth.
The brand has gained significant media attention, including features in major food and business outlets.
Customer reviews have been overwhelmingly positive, praising the product’s realistic taste and sustainable mission. With growing demand for plant-based seafood, Fysh Foods is well-positioned to ride the wave of this booming industry.
What’s Next For Fysh Foods After Shark Tank?
The future looks bright. Zoya and Alix are planning to expand their product line, targeting both restaurants and retail markets. Their focus on scaling sustainably while maintaining quality could make them a major player in the alternative seafood space.
As more consumers seek plant-based options, Fysh Foods’ combination of taste, texture, and environmental responsibility is exactly what the market is craving. The Fysh Foods journey on Shark Tank is just the beginning, and we’ll be keeping an eye on every update.
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FAQs On Fysh Food Update Shark Tank Season 16
Who Owns Fysh Foods?
Fysh Foods was co‑founded and remains largely owned by Zoya Biglary and Alix Traeger, who each hold founding equity. Investor Daniel Lubetzky now owns 30% of the company following their Shark Tank deal, alongside Zoya and Alix owning the remaining majority.
Who Is The CEO Of Fysh Foods?
Zoya Biglary is the Founder and CEO of Fysh Foods. She co-founded the company alongside Alix Traeger (and initially with Chef Paul Barbosa Jr.) to create a plant‑based seafood alternative that addresses health, sustainability, and inclusivity concerns
Did Fysh Foods Get A Deal On Shark Tank?
Yes, Fysh Foods did get a deal on Shark Tank. Guest shark Daniel Lubetzky offered $150,000 for 30% equity after some negotiation with the founders. This partnership aimed to help the company scale its plant-based seafood business.
Is Fysh Foods Still In Business?
Yes — Fysh Foods is still in business. They’ve continued to build on their momentum post‑Shark Tank, with active online sales through their official website and growing B2B partnerships in the food service industry, particularly in Los Angeles.
What Happened To Fysh Foods After Shark Tank?
After Shark Tank, Fysh Foods secured a deal with Daniel Lubetzky for $150,000 in exchange for 30% equity. The company expanded its plant-based seafood line, boosted online sales, and gained significant media attention.
Their flagship spicy tuna product is now available directly through their website, marking a big step into the direct-to-consumer market.
What Products Were In Shark Tank Season 16 Episode 4?
In Shark Tank Season 16, Episode 4 (which aired November 8, 2024), four startups pitched their products: Finneato Fysh Foods, a plant‑based seafood line; Terrashroom, a smart automated chamber for growing mushrooms at home; Moonies, a bold line of men’s swimwear designed to stand out; and NineteenTwenty, a convertible clothing brand whose flagship jacket transforms into a tote, blanket, pillow or windbreaker
Final Thoughts on Fysh Food Shark Tank Update
From an innovative pitch to securing a deal with Daniel Lubetzky, Fysh Foods has all the makings of a Shark Tank success story. Their plant-based seafood isn’t just a trendy product; it’s a solution to real health and environmental issues.
This Fysh Food Shark Tank journey proves that passion, innovation, and persistence can create a ripple effect in the food industry. We can’t wait to see where Zoya and Alix take Fysh Foods next.
Stay tuned for more exciting Fysh Foods Updates as the company continues to grow and redefine what seafood can be.
If you want more updates from Shark Tank Season 16 Episode 4, don’t forget to check out the links below:
Lastly, don’t miss our detailed recap covering all the products and business updates from Shark Tank Season 16 before you go.